What's the Deal: Amazon Prime Day sneak peek

What's the Deal: Amazon Prime Day sneak peek

Meanwhile, Amazon recently announced that its annual Prime Day will begin in the afternoon on July 16 and run for 36 hours through July 17; six hours more than past year.

Amazon is going all out to drum up excitement for Prime Day, its annual sales event that sees tons of products across all categories get temporary price drops. The food store chain was purchased by Amazon a year ago, and it is offering $10 of credit to spend on Amazon during Prime Day with a single purchase of $10 or more.

Whole Foods is offering deals to amazon prime members leading up to prime day.

Now if you plan to shop on Prime Day, treat it like any other big sale day and do some homework to find out if you're really getting a deal.

For the avid reader out there, Prime Day will be the best day to get an e-reader, with the price getting cut by a third.

There will be plenty of discounted seasonal items, including organic strawberries, boneless chicken breasts and more at Whole Foods stores.

All Prime deals will be clearly marked on the items with a blue sign underneath, which will indicate that these products are included in the event. Both retailers are emphasizing that there's "no membership required" to take part in these sales.

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There are other deals, too, like $10 off your first order if you use Prime Now.

Let's say you've been a Prime member in the past 12 months, so the free trial doesn't apply to you.

A $119-a-year Prime membership includes more than just free shipping these days.

You can also apply for a refund by visiting: amazon.co.uk/gp/help/customer/contact-us and making your request via the phone, email or online chat. Amazon India believes that this offers a better shopping experience for users who can now visualize the product in front of them.

If you've got the disposable income, feel free to indulge in that fashionable tissue-box cover or jumbo wine glass.

Launches from Indian startups: Members will get exclusive access to launches from Indian startups under Amazon's Launchpad program, such as anti-theft backpacks by RoadGods and Alexa-enabled smart bulbs by Mansaa. If you are, you can cancel your membership there and then.

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